Grubbo Petfood
Brand identity
Start-up Grubbo champions sustainable insect protein, which needed disruptive, minimal (and fun!) packaging to match.
- Brand identity & design language
- Direct-to-consumer packaging, product packaging, social media and merchandise.
- Stamp-style brand illustrations designed to pack a punch, creating maximum impact while limiting ink colours’ environmental effects.
The Influence Group
Umbrella agency identity
The Influence Group brings together Social Soup social media management and Pollinate consumer insights agency under one umbrella, positioning themselves as creative, and progressive – a new beacon of influence.
- Logo concept in collaboration with Creative Director Andy Ashton.
- Suite of minimalist and chic corporate branding revolving around one core colour and a series of core shapes.
RMIT University
Urban Play School event
Urban Play School is a collaboration between Melbourne International Games Week, RMIT University and Future Play Lab.
Over the week, events are designed to bring people together to explore analogue games and how they can spark community in the inner-city.
- Full brand identity including logo, asset library, poster designs and digital
- Rapid ideation and roll-out, from concept to installing event signage in under 6 weeks
Social Health Australia
Alternative directions and brandmark development
Social Health Australia needed an identity for their newest program “Deep Space”, in order to present the pilot program and secure funding.
This program was focusing on young people who had experienced isolation and loneliness during the pandemic.
- Creative Direction
- Authentic, hand-made drawing marks to build the visual language.